Happy employees have purpose – and purpose translates into profits Here’s the truth about Higher Purpose-focused business: Translated into basic numbers, a 5% increase in employee satisfaction can lead to an increase in up to 20% in profits.

Happy employees have purpose – and purpose translates into profits
Here’s the truth about Higher Purpose-focused business: Translated into basic numbers, a 5% increase in employee satisfaction can lead to an increase in up to 20% in profits.

No great career ever started with a lack of self-belief. When we were building Sorbet, we understood that if our employees (whom we called citizens) believed that their purpose was to touch lives, then they would find meaning in their own lives and would strive to...
Storytelling is your most powerful tool – are you using it to build your business? Stories are an unparalleled way to lead by inspiration. When we share and celebrate stories of hope and achievement in an environment that we have created, we connect with everyone around us.

Storytelling is your most powerful tool – are you using it to build your business?
Stories are an unparalleled way to lead by inspiration. When we share and celebrate stories of hope and achievement in an environment that we have created, we connect with everyone around us.

I once saw a plaque at a restaurant that read: “Drink wine because no great story ever started with a salad.” I began my Cultureneering journey three decades ago. There have been many books and individuals who have influenced the way I have developed my leadership...
Create a culture that’s built to serve people Culture-Driven Leadership is all about putting your people first – so that they in turn put your customers first. If you want an organization that’s passionate about service, you need to become a Cultureneer that focuses on people first.

Create a culture that’s built to serve people
Culture-Driven Leadership is all about putting your people first – so that they in turn put your customers first. If you want an organization that’s passionate about service, you need to become a Cultureneer that focuses on people first.

If customer service is important to you (and in today’s competitive environment where all customers are spoilt for choice, it should be), then you need to build a culture that is based on passionately serving people. We call this Cultureneering, and we believe it’s...
5 Ways to build a strong culture that drives success Success isn’t measured by top-line growth. It’s measured by your employees, how passionate they are about serving your customers, and how driven everyone is to succeed together.

5 Ways to build a strong culture that drives success
Success isn’t measured by top-line growth. It’s measured by your employees, how passionate they are about serving your customers, and how driven everyone is to succeed together.

Reg Lascaris, a truly great entrepreneur in the advertising world and co-founder of Hunt Lascaris, which later became TBWA, once told me that culture eats strategy for breakfast. It wasn’t his golden nugget. It’s a famous quote from management guru and writer Peter...
The single most important mindset shift you can make about training Are you training your people to see an ROI, or to improve their lives, and the love they give your customers as a result? The difference can mean the difference between training success – and failure.

The single most important mindset shift you can make about training
Are you training your people to see an ROI, or to improve their lives, and the love they give your customers as a result? The difference can mean the difference between training success – and failure.

When we train and develop people in the working environment, who are we doing it for – us or them? This is a key question I have asked over the years, both as a business owner and a consultant working with blue-chip clients when I ran Labour Link in the 1990s....
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